Last week, I had the opportunity to take a tour at Royal FloraHolland in Holland; the largest flower distribution hub in the world, handling between 22–40 million stems a day. It’s the kind of place that’s difficult to fully comprehend until you’re standing inside it, and almost impossible to adequately describe. I was fully in flower-nerd mode — standing in awe as workers whizzed past on mini trucks, like a perfectly choreographed scene in constant motion. Flowers arrive here from growers...

On 24th February 2021, MUCK made its very first sale of dried flowers on Etsy. It wasn’t a wedding installation. It wasn’t a grand tablescape. It wasn’t even fresh flowers. It was an £11 posy dried florals. And I had absolutely no intention of becoming a wedding florist. Five years later, MUCK has flowered over 170 weddings across the Cotswolds, Herefordshire and Shropshire, with our diary now filling into 2026, 2027 and 2028. What began as a creative outlet during lockdown has grown into a...

A Cotswolds Wedding Florist’s Perspective The problem with “timeless” weddings “Timeless” is one of the most common phrases I hear as a Cotswolds wedding florist — and admittedly, I do cringe a little every time. Couples usually mean well when they stress that the importance of their wedding being timeless is the reason for their chosen palette, style or floral choices. I hear them say 'we love colour, but...', or 'I just don't want to regret it when I look back in 30 years'. What this...